I think the way forward would be to compete higher up the chain on transfers, I think or as I'm told going to the match is far better than watching it on the TV when I'm paying for high prices for sky that match day tickets should go up higher, this will increase revenues. If it's only the folk from outside Liverpool that can afford this then so be it - after all it isn't comparable to on the TV so they should be paying higher for that privilege
but is it better going to the match than watching on TV, I say it's better to go the match simply because I know nothing else whereas a person watching on TV has the luxury of seeing more, being able to freeze the match go the toilet get a drink and then come back and carry on without missing anything, they also have the option to higher the volume and turn the atmosphere up. So it's quite debatable which should be charged more TV or match day fans, I think the price should be the same myself...
