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Liverpool Legend
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In terms of where we are on this thread it boils down to two viewpoints

1- building a new stadium would involve significant additional capital outlay that would hamper the club in the short to medium term in the transfer market by additional interest payments

2- new build (with expansion options in the design) although more expensive short to medium term would enable long term options to allow Liverpool to compete with the very best for all time. The regional development and city region funds provide a once in a lifetime opportunity to provide that.

Obviously I am option two. In fact for me personally I would be better with redevelopment because of my fantastic seats in the centenary (which will not change ) however I am overriding personal needs for the long term future of the club


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3. Is there a demand for a new stadium? You yourself have said repeatedly in the past that you don't think there is as big a demand as the waiting list would suggest.

4. You have also repeatedly said that you expect a drop in ticket prices. What economic sense does it make to build a brand new stadium that could very easily have a negative NPV?

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Liverpool Legend
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Originally Posted By: Maxi88
3. Is there a demand for a new stadium? You yourself have said repeatedly in the past that you don't think there is as big a demand as the waiting list would suggest.

4. You have also repeatedly said that you expect a drop in ticket prices. What economic sense does it make to build a brand new stadium that could very easily have a negative NPV?


Liverpool I believe could fill a 65k seater stadium today and that for all foreseeable possibilities we would continue to fill it for prem games. The option I am suggesting is that there is an option to expand in the design should we so need it. I personally believe we will in the future people will come back to the game prices will be lower but spectators will be greater volume. Particularly so given the regional expansion


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Liverpool Legend
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And forget net present value maxi this is long term strategic decision making we are not buying a new machine for a factory


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How is the petition / protest plans going???
Do you have anything in the works to get FSG to reconsider the new stadium or get them to sell to an owner who will?

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But it wouldn't make sense to build it if the ticket prices are going to drop. The money saved on the interest would be better spent on the team and players to maintain success and continue to attract sponsorship and tv money

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Originally Posted By: Stanley Park
And forget net present value maxi this is long term strategic decision making we are not buying a new machine for a factory


I'm thinkkng 30 years of negative value with a further 70 years of reduced value due to falling ticket prices. It just doesn't make sense to me unless Liverpool council provide the majority of the finances

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Liverpool Legend
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The combined city region (different to Atlantic gateway) has two billion of public funds coming in burning a whole in joe andersons pocket.

I believe there is a case for a combined Liverpool / Everton stadium part funded by the city region and part funded by the clubs

As far as the numbers go they do add up but over the long term FSG only consider the short term


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There are also some contradictions here people are saying match day revenue is a declining part of the total but they are using the match day revenue as the sole determinant of the viability of the stadium and separating it from other revenue sources

I maintain the stadium is the hub of the club itself

In the future the match going fans will almost be a loss leader for the TV audience. That means big impressive stadiums with big crowds to create the spectacle. Ticket prices will I believe be lower than today


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Liverpool Legend
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Originally Posted By: Stanley Park
There are also some contradictions here people are saying match day revenue is a declining part of the total but they are using the match day revenue as the sole determinant of the viability of the stadium and separating it from other revenue sources

I maintain the stadium is the hub of the club itself

In the future the match going fans will almost be a loss leader for the TV audience. That means big impressive stadiums with big crowds to create the spectacle. Ticket prices will I believe be lower than today


58k seats is not a small stadium and the spectacle has always been great at Anfield better than both the new Emirates and Old Toilet (I don't know for sure as I have not experienced it but always heard this from players). If ticket prices didn't go down during the economic crisis, there is no reason it will during growth especially with what would be happening in Liverpool with added wealth. At last we will probably be able to match Chelsea and Arsenal tickets.

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