so vish (before I domi tonight) I would love you to tell me how you would fix things
So before you go to bed tonight I'll tell you what I would like to happen as in the current state of affairs I don't think a fix will be possible.
I would love to see FSG go and look for a wealthy owner and sell the club with may be a small or no profit. Selling for around 300+2 years interest (rates have been quite low) would still be a good deal for a club with such a big fan base (2nd after United among EPL clubs, and this is not going to last forever if we continue on our recent path. They should look in the middle east and may-be China where there are trade surpluses and cash rich companies.
I would like the Chelsea/City/PSG type owners to invest in a 60-75k seats stadium while expecting returns in the long term.This process would surely take 6-12 months. DIC could be a target but I don't know their financial health right now though Dubai is recovering quickly (I was there a couple of months back for business and business was growing again). There is also the rulers of Kuwait who haven't invested in Football yet (UAE and Qatar have) and they have sports franchises. I don't think Saudia would be willing purchasers.
By then (6-12 months) we'll know BR's worth, we'll know if there are any improvements or not. We'll definitely need a knowledgeable CEO like Dein (not necessarily him) with Ian Ayre going back to marketing if he wants, else he leaves. The new 'Knowledgeable' CEO should then take a view on BR and have him replaced by somebody better if it becomes clear that he cannot take us to where we want to be (fight for EPL and Champions league 1st place). With some luck we might be able to attract Pep who would be ending his 1 year sabatical (he has proven to be a winner at a huge club and can handle pressure)
I am probably dreaming as Americans do not let go without fat profits, but, if we continue on the current path, I fear that in a few years time, their 300m won't worth much. If fans stop their support and we do not win trophies + no champion's league, the club will just devaluate and quickly.