I don't buy the official explanation that the blue is to commemorate the first ever kit worn by LFC. If that were the case, surely it should be blue and white halves (similar to the 95-96 away kit. Don't believe it for a second.
That aside, i don't get why they picked blue. Why not green? The SC logo has green aswell as blue on it, so why not green? It doesn't make sense to me, it really doesn't.
That aside, i think the reaction to it has been a bit OTT. No, i'm not delighted there's blue on it. But you'd swear it was actually an Everton kit the way people are reacting. It's WHITE. With SOME blue(cyan) on it. Not the end of the world. I happen to think it's a pretty nice looking kit. But unfortunately they're gonna suffer financially because I, like many many other Reds are gonna give it a miss simply because there's blue on it.
I get all the home jerseys, and used to get all the aways, but given the fact that we have 2 away jerseys per season now, i tend to only get one. I'm getting the black one as soon as we sign someone worthy to go on the back. But the blue is enough to sway me away from it and to the black one anyway.