Liverpool's drive to challenge the world's top clubs both on and off field has continued with the announcement of a partnership with sandwich-makers Subway.
The moves sees the American global chain move into the Barclays Premier League for the first time.
Liverpool announced the deal as a 'multi-year collaboration' and as part of the deal Subway have been sending its range of Low Fat Subs to participants on Liverpool FC Foundation programmes all week.
Subway join fellow American food company Dunkin' Donuts in announcing a commercial deal with the Reds this season.
Liverpool's American owners Fenway Sports Group are keen to push the club as a global brand and the League leaders' success this season can only help.
