For me I always looked at it as a 3 year journey
Last year was a complete rebuild and barring a complete collapse BR was pretty much bulletproof and could use the year to refine his tactics, start building his own squad etc.
This season is about improving the overall quality and depth of the squad which we have done (with possible exceptions at DM and maybe AM imo) but generally we have improved. A good season would show a sustained challenge on the top 4 with an outside chance of it.
Next season is about top 4 and nothing else
I thought top 4 is this year's target.